Lihi Pinto Fryman

Lihi Pinto Fryman

CMO & Co-Founder @ Syte

Lihi is an avid entrepreneur with rich financial and banking experience. Throughout her career she has delivered the highest standards of investment management, risk management, supervision and compliance.

Syte has developed next generation machine learning technologies focused on image recognition and prediction. It was founded in 2015 and has rasied $10 million to date. Syte was named a Gartner May 2018 Cool Vendor in AI for Retail, and among its clients are Farfetch, Marks & Spencer, Samsung and Myntra.

Lihi graduated with honors from The College of Management with a Bachelors of Arts in Business Management and focus in economics. She started her career at Bank Leumi, Israel within the managerial program as a registered investment advisor. After two years Lihi moved to Bank Leumi (UK) in London and received the highest qualifications within the industry both as a Chartered Wealth Manager and CISI Level 6 Certificate. Her last position at Bank Leumi, London was the VP of Private Banking, there she managed the wealth of founders, venture capitalists and high-tech specialist which later sparked her interests for the high-tech industry.